NotQuiteWrite blog| Worst ad ever for a cell phone company... | Goal: To create the worst ad ever for a cell phone company which is trying to sell phones to the pre-teen market.
Scene (:30 sec)
Fade in...a young boy with thick black rimmed glasses wearing a bulky winter coat is struggling to get his backpack off inside a school hallway. Once the backpack is off he unzips the bag, pulls out all his books and starts digging around in the bottom of the bag. After 5 seconds of searching he produces a quarter.
He piles his books up and sruggles to push them toward the wall where 2 payphones are hanging. Using his makeshift "book step stool" he strains on his tiptoes to reach the slot to insert his quarter. Sadly, he cannot reach high enough.
He sits down sadly on his pile of books, when a young female classmate walks up and hands him hercell phone. The boy looks at her with thanks in his eyes and flips the phone open displaying the brand name on the phone display.
He dials
Voiceover (female "motherly voice")
"Sometimes you just need to talk to your mom"
The boy lifts the phone to his ear.
"Mom? The gym teacher touched me again"
Fade out
Fade in - Product shot w/voiceover
"The new XXXX from XXXXXX - don't you wish you could always be there" | |
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