Personal branding
Back at last year's IndieGamesCon I attended a good session on marketing from Kelly Heckman. In it she talked about building up a brand for your company, for your products, and for yourself as a person. The last item is what concerns me at the moment.Having a weblog is an excellent way to build up your 'personal brand'. Unfortunately, I think that sillytech was hampering this somewhat. It's a group blog, and even though I have a page there to myself, it's not really mine. So I decided to start a personal blog that's all my own. Actually, I decided to take the sillytech code and create a personal skin that uses the same content database, but only shows my stuff. So nothing will change at sillytech, however I now also have a blog that's just for me. From now on I'm going to be spending my efforts building up Dustin Sacks' blog instead of sillytech.
The design is still a first version. I know I need a better picture of myself, and I want to put my blogroll up also. Any other comments you have on the design or layout or colors are appreciated.
| Posted by dustin on July 30, 2005 with category tags of shareware dustin business |
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Written by dustin
| skyfox.me Who is Dustin "Quasar" Sacks? |
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| Generally speaking, fancy titles and nightshirts are a waste of time.[quote database] |
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